Customer Acquisition

New Customer Acquisition forms a vital part of the growth of any direct to consumer company. We aim to gain a full understanding of your business objectives to ensure acquisition campaigns work as hard as possible for our clients.

Insert and Media Planning and Buying

The Insert Planning and Buying team will utilise their combined expertise and extensive industry contacts to deliver the most accurately targeted customers at the most cost effective price.

Each individual proposal will suggest the best way to target your prospective customers using inserts whether is be media inserts, third party inserts, door drops, off the page advertising or a combination of them all.

Whether you’re interested in inserts as a new media or would like to compare our capabilities against your existing broker, please contact the Insert Planning and Buying team for further information.

Data Planning and Buying

Go Direct Marketing are able to offer you a fully proactive and cost effective planning and buying function, strengthened by the combined expertise of our broking team and the strong relationships that they have developed within the data industry.

We offer specialist knowledge in business to consumer data and our planning team are at the cutting edge of industry development so can advise on all aspects of your targeting needs including data protection regulations, data processing, profiling, data appending and swaps. Working closely with our clients we put together acuqisition proposals to ensure the best possible return on investment as well as ensuring that we acquire sufficient customers to maintain business growth year on year.

 

 

How we have helped some of our customers

I believe that Go Direct Marketing offer the most professional service money can buy, giving excellent results in a market place that can sometimes be very unpredictable.  What adds to this package is that they have a sense of reality and humour!

Ben Jones, Brook Taverner