Category: Go Direct Marketing

Go Direct Marketing gains ISO 27001 certification

14th November 2018 | Categories: Go Direct Marketing, YM Group

GDM has successfully gained the ISO 27001 Certification for Information Security Management. By achieving this internationally recognised certification, GDM has demonstrated its commitment to data protection and continuous improvement. Ali Child, Client Services Director said, ‘We’re delighted to have gained this certification as it provides assurance to our clients, staff and suppliers alike that we…

Plumo sign up with Go Direct and Go Analyse

5th September 2017 | Categories: Go Direct Marketing, YM Group

Go Direct Marketing’s Client Services and Analytics team are working with Plumo on improving their customer retention and acquisition strategies. Plumo’s data will be held within the Go Analyse ‘live’ system – a user friendly web platform which provides invaluable data intelligence, real time reporting and instant KPI’s to retailers. Plumo sell a range of…

Business team expands at Go Direct Marketing

16th August 2017 | Categories: Go Direct Marketing

Go Direct Marketing’s new business team has been strengthened with the appointment of Debbie Conetta as Head of New Business and Ben Defrates as Sales Manager. Debbie brings a wealth of experience from the direct to consumer channel having previously worked at Epsilon Abacus and latterly More2. She has a great understanding of data and…

End to end campaign service for Crafter’s Companion

16th August 2017 | Categories: Go Direct Marketing

Crafter’s Companion are benefiting from a full end to end campaign service from Go Direct Marketing. They undertook their first mailing in July and are planning further mailings during the Autumn/Winter season. Go Direct Marketing works closely with Crafter’s Companion to target existing customers and new prospects to generate new business.

Bamboo uses Go Analyse for real time customer data

29th March 2017 | Categories: Go Direct Marketing

Go Direct have worked with Bamboo Clothing for nearly 4 years helping them with their direct marketing strategy on both retention and acquisition. In this time their turnover has grown 6 times from 1.5 million to 6 million and revenues are projected to exceed 8 million this year. Bamboo have now started to use Go…

Pindar’s Becky Colling joins the GDM team

24th March 2017 | Categories: Go Direct Marketing

Becky Colling has joined the Go Direct Marketing team as a Senior Account Executive. Becky who previously worked in the customer services team at group company, Pindar, brings with her a wealth of print knowledge and experience. Ali Child, Client Services Director sees many advantages with the move, “It’s great that employees can move within…