Blog | YM Group

Format ideas to drive sales at Christmas

Format ideas for Christmas mailings! https://vimeo.com/465490280/03aad2c8b2 Mail is even more powerful during the Christmas period as shown in our blog. Below we’ve suggested some creative ideas so your mailings excite your customers, support your digital marketing and deliver sales.  To discuss how we can help you, contact alistair.ezzy@tlg.co.uk. Glitter varnish Read more…

YM Group Guest Blog: “Never Waste a Good Crisis”

One e-commerce client has seen their June doordrop deliver a cost per acquisition 38% better than their January campaign. Another saw their April campaign this year outperform the same campaign last year by 41% in terms of response. Printed communications are cutting through more than ever in spite or perhaps because of the increased time being spent by the nation online…